.seo-page {
  --seo-copy: #bab5b1;
  --seo-warm: #ffab96;
}

.seo-page .shell {
  max-width: 1120px;
}

.seo-hero {
  padding: 112px 0 72px;
  background: radial-gradient(ellipse 460px 265px at 51% -88px, #a6462e 0%, #3a1a15 52%, transparent 100%);
}

.seo-breadcrumb ol {
  display: flex;
  flex-wrap: wrap;
  align-items: baseline;
  gap: 6px 10px;
  padding: 0;
  margin: 0 0 44px;
  list-style: none;
  color: var(--seo-copy);
  font-size: 14px;
}

.seo-breadcrumb li + li::before {
  display: inline-block;
  width: 5px;
  height: 5px;
  margin: 0 10px 2px 0;
  border: solid #766963;
  border-width: 1px 1px 0 0;
  content: '';
  transform: rotate(45deg);
}

.seo-breadcrumb a:hover,
.seo-breadcrumb [aria-current] {
  color: #fff;
}

.seo-hero-grid {
  display: grid;
  grid-template-columns: minmax(0, 1.2fr) minmax(0, 1fr);
  align-items: center;
  gap: clamp(28px, 5vw, 72px);
}

.seo-kicker,
.seo-panel-label {
  color: var(--seo-warm);
  font-size: 13px;
  font-weight: 700;
  letter-spacing: .09em;
  text-transform: uppercase;
}

.seo-hero h1 {
  margin: 14px 0 22px;
  font-size: clamp(46px, 5vw, 76px);
  font-weight: 500;
  line-height: .99;
  letter-spacing: -.055em;
  text-wrap: balance;
}

.seo-hero h1 em {
  color: #ffcebb;
}

.seo-intro {
  max-width: 56ch;
  color: var(--seo-copy);
  font-size: clamp(17px, 1.6vw, 20px);
  line-height: 1.55;
}

.seo-actions {
  display: flex;
  flex-wrap: wrap;
  gap: 10px;
  margin-top: 26px;
}

.seo-panel {
  padding: clamp(22px, 3.5vw, 34px);
  border: 1px solid #382823;
  border-radius: 20px;
  background: linear-gradient(138deg, #1f1512, #101010 78%);
}

.seo-example h2 {
  margin: 10px 0 8px;
  font-size: clamp(24px, 3vw, 34px);
  font-weight: 500;
  line-height: 1.1;
  letter-spacing: -.035em;
}

.seo-example > p:not(.seo-panel-label) {
  color: var(--seo-copy);
}

.seo-example dl {
  margin: 16px 0 14px;
}

.seo-example dl > div {
  display: grid;
  grid-template-columns: minmax(88px, .4fr) minmax(0, 1fr);
  gap: 12px;
  padding: 10px 0;
  border-top: 1px solid #3b2d28;
}

.seo-example dl > div:last-child {
  border-bottom: 1px solid #3b2d28;
}

.seo-example dt {
  color: var(--seo-warm);
  font-size: 14px;
  font-weight: 500;
}

.seo-example dd {
  margin: 0;
  color: #f0e9e5;
  font-size: 14px;
  overflow-wrap: anywhere;
}

.seo-example .seo-example-note {
  font-size: 14px;
}

.seo-jumps ol {
  display: grid;
  gap: 0;
  padding: 0;
  margin: 14px 0 0;
  list-style: none;
}

.seo-jumps a {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 14px;
  min-height: 48px;
  border-top: 1px solid #3b2d28;
  font-weight: 500;
}

.seo-jumps a:hover,
.seo-jumps span {
  color: var(--seo-warm);
}

.seo-body {
  display: grid;
  gap: clamp(54px, 8vw, 100px);
}

.seo-section {
  padding-top: clamp(24px, 3vw, 38px);
  border-top: 1px solid var(--line);
}

.seo-section h2,
.seo-measurement h2 {
  font-size: clamp(30px, 4vw, 48px);
  font-weight: 500;
  line-height: 1.12;
  letter-spacing: -.045em;
  text-wrap: balance;
}

.seo-section-intro {
  max-width: 66ch;
  margin-top: 12px;
  color: var(--seo-copy);
  font-size: 17px;
}

.seo-directory-grid,
.seo-scope-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 14px;
  margin-top: 24px;
}

.seo-scope-grid {
  grid-template-columns: repeat(3, minmax(0, 1fr));
}

.seo-directory-card,
.seo-scope-card {
  padding: clamp(20px, 2.5vw, 28px);
  border: 1px solid var(--line);
  border-radius: 16px;
  background: var(--panel);
}

.seo-directory-card:hover {
  border-color: #805048;
  background: #1d1512;
}

.seo-directory-card h3,
.seo-scope-card h3,
.seo-steps h3 {
  font-size: 21px;
  font-weight: 500;
  line-height: 1.2;
  letter-spacing: -.02em;
}

.seo-directory-card h3 {
  display: flex;
  justify-content: space-between;
  gap: 14px;
}

.seo-directory-card h3 span,
.seo-text-link {
  color: var(--seo-warm);
}

.seo-directory-card p,
.seo-scope-card p,
.seo-steps p {
  margin-top: 9px;
  color: var(--seo-copy);
}

.seo-process,
.seo-faq {
  display: grid;
  grid-template-columns: minmax(0, .75fr) minmax(0, 1.25fr);
  align-items: start;
  gap: 28px clamp(30px, 6vw, 80px);
}

.seo-steps {
  display: grid;
  gap: 20px;
  margin: 0;
  padding-left: 28px;
}

.seo-steps li {
  padding: 0 0 20px 8px;
  border-bottom: 1px solid var(--line);
}

.seo-steps li::marker {
  color: var(--seo-warm);
  font-weight: 700;
}

.seo-measurement {
  display: grid;
  grid-template-columns: minmax(0, .75fr) minmax(0, 1.25fr);
  align-items: start;
  gap: 16px clamp(30px, 6vw, 80px);
}

.seo-measurement p {
  color: var(--seo-copy);
  font-size: 17px;
}

.seo-faq details {
  border-bottom: 1px solid var(--line);
}

.seo-faq summary {
  padding: 16px 0;
  color: #f0e9e5;
  font-weight: 500;
}

.seo-faq summary::marker {
  color: var(--seo-warm);
}

.seo-faq details p {
  margin: 0 0 18px;
  color: var(--seo-copy);
}

.seo-section-heading {
  display: flex;
  flex-wrap: wrap;
  align-items: baseline;
  justify-content: space-between;
  gap: 10px 18px;
}

.seo-text-link {
  text-decoration: underline;
  text-underline-offset: 4px;
}

.seo-text-link:hover {
  color: #fff;
}

@media (max-width: 820px) {
  .seo-hero-grid,
  .seo-process,
  .seo-measurement,
  .seo-faq {
    grid-template-columns: minmax(0, 1fr);
  }

  .seo-hero-copy {
    max-width: 680px;
  }
}

@media (max-width: 680px) {
  .seo-hero {
    padding: 84px 0 48px;
  }

  .seo-breadcrumb ol {
    margin-bottom: 32px;
  }

  .seo-hero h1 {
    font-size: clamp(38px, 9vw, 55px);
  }

  .seo-directory-grid,
  .seo-scope-grid {
    grid-template-columns: minmax(0, 1fr);
  }
}